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In Defense of Air Asia - A Brand Made In Malaysia

Berikut ialah email yang saya terima dari salah seorang pengunjung blog ini. Memang tak edit langsung. Sebabnya semua orang tahu - aku mana reti cakap Mat Salon. Kalu aku edit jugak, takut jadi macam Sime Darby perbaiki Labu pulak!
Assalammualaikum wbt Dear Pak Bakaq,

1.There have been many issues lately pertaining to Air Asia.I just want to share my thoughts with you and if you can extend this to your Penarik Beca Blog, I would be very much happy.It would give an opportunity to share my thoughts with your readers and would be happy with their response.

2.Air Asia is a brand made in Malaysia.From two or three planes airline, they are now a major player.They have proved to the world that no frills airline is workable here in Malaysia and Asia.They have create jobs for many Malaysian and allow more Malaysians to fly.I have friends and relatives in Alor Setar who use to drive to KL or use the express buses, now they fly ! And now they can take their holidays in Sabah and Sarawak.Air Asia got themselves listed in Bursa Malaysia, and the listing does contribute to the performance of Bursa.Some investors, Malaysian and foreigners made money out of the listing excercise.I assume as a corporate entity they pay taxes and if they does, its money to our national coffers.They provide competiton to MAS, and this competition among other factors propel MAS to do better ! Hey ! Air Asia does have an impact to us Malaysian.

3.But to me the BIGGEST impact is they symbolise the Malaysia Boleh spirit .They make me proud and the Air Asia brand is a Malaysian brand.From a small kid on the block, they wag the old MAS from its stupor ! I remember my days in Celcom.Back then we were nobody, but within less then 5 years we beat the crap out of Telekom Malaysia ! Celcom becomes then the biggest cellular operator in South East Asia and with her partnership with the utility operators she have the most extensive fiber optic network in the country.If there were no management change in Celcom in mid 1990s, she would have beat not only Telekom Malaysia, but would have made Singapore Telecom run for her money ( this is in relation to Celcom competing with SingTel for international traffic).Air Asia remind me of the old Celcom.Air Asia have the 'fighting spirit', they have the 'can do' attitude and they have a charismatic leader - Tony Fernandes.I believe they are ready not only to take on MAS but they can beat the crap out of Singapore Airlines.Shouldn't we facilitate them..........?

4.They want to build a new airport and they say they can built it cheaper.Staying in KLIA is too expensive they say.True, when we built the KLIA for so many billions, off course Malaysia Airport Bhd will charge everything expensive.And we wonder why not many airlines are coming here ! I disagree giving Air Asia the permission to build the airport at Labu.And MAB I forsee will not lower their charges anytime.So give Air Asia the permission to operate in Subang.Give them this opportunity ! Let them shows the MAB boys how to run and promote an airport.Let Air Asia teach MAB what is 'positioning' all about, rather then MAB always lamenting in their marketing drives that KLIA is the most modern airport in the world....I believe if Air Asia is able to operate Subang, they will turn Subang into an airport with more airlines coming there than going to KLIA.At least the airlines are going to Subang, rather than Changi.This is what the government must look at, protecting KLIA may not be in the best interest to the country.The nation interest is more serve by having the best airline running the best airport !

5.To the boys and ladies running Air Asia, don't give up.I know the MAB and Khazanah chaps can talk.Ask them to start like you guys.They will fail...

Thank You.
Berkaitan:
Labu Airport again (Tun Dr Mahathir Mohamad)
KLIA East @ Labu 'shelved' (Malaysiakini)
Promosi Umrah RM4250!!
Hope2Walk - Tabung Harapan Annisa & An-Nur
Saya dah cuba yang lain. Tapi yang ni yang best sekali. Sedap sungguh! Sila klik imej di atas.
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  1. Wau, penuh cabaran tu, mengapa tak dicuba ya?

  2. Air Asia is not an ethically fair company. Giving them an airport to run will mean they will disregard other Airlines in favour of their own.

    Many airline will steer away from Air Asia run Airport. Will that benefit Malaysia.

    If anyone knows the crap Air Asia do, you will be scared to see how they will run an airport.

    They business planning is so pathetic. THeir business model and plan kept changing and their frontline operatiuon is terible. Yet they should operate an Airport. Gila ke?

    In times, where one should be focus in ones core business, Air Asia should not be stretching themselves thinly.

    No one in the world run an airline and airport together. It's a totally different business and competencies.

    Air Asia is still a newbie in the aviation industry and is still not meeting the world standards.

    BAd idea. Bad bad bad idea.

  3. a voice, apa lu cite airport ni untuk air asia saje tak de kena mengena dengan airline lain.
    Bagi le dia buat ,bukan guna duit kerajaan.
    MAH boleh promote klia untuk mas dan lain2 airlines.Buat buat macam airasia tak wujud.pelancong yang dia bawa kee malaysia kira bonus le.

  4. its only an idea. if theres no one did that in the world. let airasia prove they can do it.

  5. Sikap Air Asia ni macam beli rumah baru tapi cukai pintu/tanah tak bayar.Bil api/air pun tak nak bayar.Tangkap 1 kepala yg ada kuasa lepas tu jadi macam raja arab.Memanglah bolih untung besar.Pasal tu masa plan buat airport kat Labu,dia tetap nak orang lain yg service airport tu.Kira dia contract out lah.Lepas tu tak bayar.Dia mana berani uruskan airport tu sendiri.Memang dia tahu kalau dia uruskan sendiri mana bolih untung macam skrg pasal sewa facilities bolih ngelat2 takyah bayar. Kira sime darby pun bijak juga bila umumkan yg mereka hanya pemaju je.Dorang dah tahu dah kalau dorang uruskan airport tu,mmg kena mainlah nak dapat sewa dari air asia yg selalu gunakan kuasa orang atas (dululah sebelum mac08..skrg tak tahulah kalau org atas tu ada kuasa lagi).Aku pun bolih jadi usahawan berjaya kalau jual nasi lemak hanya RM1 kat KLCC tapi sewa kedai takyah bayar....Tapi takpe.Biasenye usahawan segera ni,masa dia tak lama.Kita tengokkan jelah.
    I'm sorriii...
    SERBAC.

  6. Why can't they find a win-win solution? MAB, Gomen and Air Asia... communicate and find a win-win solution. Look.. Tiger Air and Singapore Airlines can work together... they share the same airport (but not the same terminal).

    Win-win solution.. now everybody can profit ;)

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